Mission Statement
At "What's Your PSA Level?", our mission is straightforward: To promote prostate cancer awareness among men over 40 through conversations about early detection. Our goal is to empower men to know their PSA levels, which can be easily determined through a simple blood test.
How We Achieve This:
Community Engagement & Media Outreach: Integrating sports-centric events with high-impact media and commercial production to deliver vital early detection messaging directly to men where they are most engaged.
Venue & Stadium Partnerships: Pursuing partnerships with sports venues and athletic complexes to bring the "What's Your PSA Level?" message to fans through high-visibility advertising.
September is Prostate Cancer Awareness Month, shining a spotlight on the importance of early detection and knowing your risk. Local prostate cancer survivor LaMont Walker is using his personal experience to raise awareness through a new initiative, “What’s Your PSA Level?” News anchor Daisha Jones (PHL 17) covers the story, and LaMont joins us alongside Dr. Jeffrey Tomaszewski, Chief of Urology at Cooper, to share his story and discuss what men need to know about prostate cancer.
“What’s Your PSA Level?” Pa. man shares prostate cancer journey in hopes of helping others
Chester County’s Lamont Walker chats with NBC10’s Matt DeLucia about how a Prostate Specific Antigen (PSA) test helped diagnosed his aggressive cancer so it could be treated before if got worse. Walker and his doctor hope the story helps other Black men get tested early.
Prostate Cancer Awareness: Honoring Over 880 Men Lost and Still Fighting.